Douglas Marketing (Minor)

In today’s digital age, marketing and sales have become important skills in the workplace. By adding the Marketing Minor to your degree, you’ll graduate with these important skills that will make you stand out in the job market. You’ll take marketing courses in Personal Selling, Promotional Strategy, Marketing Research, Buyer Behaviour, Digital Marketing, Customer Relationship Management and more. At the end of the minor you’ll take the Marketing Practicum, where you’ll build a marketing strategy and create marketing materials for a for-profit or non-profit organization.